• Alice.
  • Work.
  • Connect.
design by Alice Huang
  • Alice.
  • Work.
  • Connect.

Help Wanted! - Typography Poster

"Help Wanted!" is a contemporary interpretation of a wood type poster. It is not to look historical but exciting, strong, dynamic, explosive, and eye-catching. A number of hiring posts are collected. Different wood typefaces are used for thoughtful, intelligent, appropriate expression of the text contained.  Each of the post has its own hirachy and focus, like a little story on its own. The posts are arranged in a way so that the poster is loud but cohesive.

MegaBite - Culinary Magazine Prototype

MegaBite is a tasty magazine prototype that celebrates all that is food, in a healthy way. Published quarterly, it features only seasonal and local products on the market, and promotes their most original and traditional taste, adding in a little creative twist. Shedding off the flattering recipes, MegaBite  gives you simple but entertaining culinary ideas for holidays and occasions that brings joy and families altogether. 

The Tea Bar - Concept Bottled Tea Branding / Packaging

Specially made for the modern working group, The Tea Bar is a luxury brand of tea beverages delivered to consumers’ needs on a somewhat stressful day. With similar glass bottle design combined with bold colors, sophisticated design and playful titles, The Tea Bar brings back the attention from alcohol to modern teas. With all the benefits from natural teas, The Tea Bar promises to give consumers a good mind, a healthy body, and a smooth day. 

Alcuin Award - Event Poster

The Alcuin Society is a voluntary association of people who care about the past, present and future of fine books.The Society’s two main goals are to promote a wider appreciation of books and reading and to support excellence in book design and production.

This poster was created to promote the society's prestigious award event known as the Alcuin Society Awards for Exellence in Book Design in Canada.

RF Weddings - Logo & Website

RF Weddings is a high-end wedding videography and photography company, that ensures couples precious moments in lives are faithfully captured and documented. Their simple but elegant style promises that these moments will stand the test of time --- That is, no matter what the trend is out there for video,photography or wedding, couples can still re-live the heartfelt moments any time they look at the work. 

For the finalized website, please visit:RF Weddings / Cinema & Photo: http://rfweddings.ca/

RF Weddings - Photo Albums

The RF Weddings photo albums and the luxury photo albums are designed to well document the precious moments in lives for wedding couples. Combining RF's elegant and truthful style, layout design is made from scratch and is unique for every album to feature the wedding, the theme color, and the wedding couples' photo choices. 

For more information about the albums themselves, please visit: 
Photo Albums
Luxury Photo Albums

Car In Case - Auto Accident Guidebooks

Whenever accidents happen, people panic and look for help. Through research, handling the situation calmly, victims rely/prefer to rely on a guideline in hand when accidents happen. “JustinCase” is a brand that provide guidance through different kinds of accidents.

“Car in Case” is one of the guidebooks from the series. It is an instructional and organizational tool, that can efficiently guide target audience through the stressful moments when auto accidents happen. It features:

- two sizes: binder book 6"x9" (for cars), pocket book 2"x3.5" (for motorcyclists/bikers)

- step by step guidance, one step each flip of page, easy navigation

- color therapy incorporated, helpful, alarming but not overwhelming

- simple and recognizable graphics, concise texts in point form, easy to interpretate

- organizing tool: emergency money pocket, bandaid pocket, business card holders, pen holder

- notebook pocket (notebooks are replaceable, pocket book only), paper holders (binder book only)

A Secret History: Typography Development - Typography Specimen Book

This type specimen book is to show the different characteristics of three selected typefaces from different time. The main goal is to reflect the typographic qualities and styles in history.

"A Secret History: Typography Development"
 
selects typefaces: Adobe Jenson, Linotype Didot and Futura. 

Wedding Invitations - Letter Press Print

A wedding invitation designed with client's choice of color and preference in style, in both English and Chinese.

- Invitation, RSVP, Location, Thank You Card.
- Printing Method: Letter Press on textured paper

Writing Gateway - Logo and Posters

WritingGateway is a virtual writing community that provides a wide range of writing services for Universities, Colleges, and High Schools across Canada. Targeting students aged 14-25 especially those whose English is as the second language, WritingGateway develops a brand image which is fresh but not childish, simple but intelligent. 

For more information about the company, please visit: WritingGateway

"ah.mazing" - Kinetic Typography Animated Film

This is a "kinetic type" animated film, to show, rather than to tell by using moving typography. The film uses typographic elements and geometric shapes to create objects. This film is the introduction of a personal portfolio website [ah.mazing].

Eco & Logical - Campaign Poster

"Awaking the Day" - Charrette Event Poster

A charrette is a "final, intense effort to finish a project, especially an architectural design project, before a deadline". Starting with a short piece of music, and working to a tight deadline, I designed this poster for a concert. The content of the poster reflects the flow of the music chosen, visualizing the beauty and hope embedded beneath the notes. 

Music by: Secret Garden - Nocturne

Abraxas Jewelry - Website Proposal

Local Heroes - Typography Cookbook

This prototype of a contemporary text-only cookbook is among the hardest of typographic challenges. The finished product is aesthetically-pleasing enough to attract potential purchasers, yet clear and concise enough to function as a kind of "how-to" manual, that most any literate person can easy navigate through and cook from. It is to revitalize the text-only cookbook by producing something that, despite its lack of imagery, is nonetheless both beautiful and functional.

Happy Plate - Iphone App Prototype

"There're lots of people in this world who spend so much time watching their health but don't have the time to enjoy it."    --- Josh Billings

Research on psychological and biological studies shows that adapting a healthy eating habit can help improve an individual’s emotional well-being. That means, having healthy eating habit can actually make people happier in their everyday life. Targeting International Students who have different cultural backgrounds with low income and time limitation, Happy Plate is an Iphone App prototyped to increase awareness of healthy eating benefits and to help maintain healthy eating habit, and at the same time to make users enjoy eating healthily.

Help Wanted! - Typography Poster

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MegaBite - Culinary Magazine Prototype

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The Tea Bar - Concept Bottled Tea Branding / Packaging

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Alcuin Award - Event Poster

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RF Weddings - Logo & Website

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RF Weddings - Photo Albums

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Car In Case - Auto Accident Guidebooks

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A Secret History: Typography Development - Typography Specimen Book

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Wedding Invitations - Letter Press Print

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Writing Gateway - Logo and Posters

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"ah.mazing" - Kinetic Typography Animated Film

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Eco & Logical - Campaign Poster

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"Awaking the Day" - Charrette Event Poster

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Abraxas Jewelry - Website Proposal

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Local Heroes - Typography Cookbook

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Happy Plate - Iphone App Prototype

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